"Last month we received five figures in cashback”

Challenge: Reducing high advertising costs

Till Haakshorst was in search of a way to reduce his marketing spend and increase ROAS. Cashback is a simple solution to this problem – with every transaction, a portion of the spend is automatically returned to the merchant. In the German market, there are a number of providers of corporate credit cards that offer cashback, but with many challenging conditions.

Solution: The digital credit card solution from Pliant 

In his search for a suitable provider, Till Haakshorst came across Pliant's digital corporate credit card solution. Generous cashback is credited immediately when paying with Pliant cards. It's possible to make a payment to the company's bank account from a minimum of €100.

In the end, We Love X saw other benefits as well. The CEO and his staff liked Pliant's real-time reporting and virtual credit cards. 

"Our accounting department spends much less time reconciling different credit card invoices because we have a single statement for all physical and virtual cards," said Till Haakshorst.

Outcome: Optimized Media Buying and Procurement

We Love X effectively reduces its advertising costs with Pliant's generous cashback. This has resulted in rewards in the five-to-six-figure range due to their high marketing spend.